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Playtex Women's 18 Hour Ultimate Lift Wireless Bra
$18.94
You'll be genuinely surprised by how much lift this wireless bra provides. The wide straps and flexible band do the heavy lifting, so your shoulders don't have to — honestly, you'll probably forget yo...
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You'll notice the thoughtful construction the moment you slip it on — wide, cushioned straps ease pressure on your shoulders, while the smooth, no-dig band stays in place without rolling or pinching. Designed with plus-size women in mind, this bra offers full coverage and adjustable fit, making it a versatile staple for real bodies. Check out the full Clothing, Shoes & Jewelry collection for more great pieces. Whether you're navigating a long workday or chasing after little ones, the 18 Hour bra moves with you, not against you.
This is the kind of bra you'll reach for again and again, whether under a crisp blouse or a cozy weekend sweater. If you love the comfort of wireless support, explore our more options in the [wireless bras collection](https://gloriastore.com/wireless-bras). And for even more inclusive sizing, browse our [plus size lingerie](https://gloriastore.com/plus-size-lingerie) to find your perfect match.
You'll be genuinely surprised by how much lift this wireless bra provides. The wide straps and flexible band do the heavy lifting, so your shoulders don't have to — honestly, you'll probably forget you're wearing it by lunchtime. The moisture-wicking fabric is a real plus if you're active or live in a warmer climate, keeping your skin dry through the day.
That said, don't expect the same dramatic cleavage as an underwire bra — this is designed for comfortable shape, not extreme push-up. The band runs true to size, but if you're between sizes, you might want to size up for a more relaxed fit. The fabric is slightly thicker than some delicate bras, but that's a fair trade-off for the smoothing, secure feel you get in return.
Product Attributes
Key Features
- Wireless design delivers gentle yet reliable support for all-day comfort
- Moisture-wicking fabric keeps you cool, dry, and fresh from dawn to dusk
- Wide cushioned straps help prevent shoulder digging and reduce pressure
- Smooth no-dig band offers a secure fit without rolling or pinching
- Available in a wide range of plus sizes for a personalized, flattering fit
- Built to hold its shape through 18 hours of wear and beyond
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