PLAYTEX

Playtex pioneered the latex bra in the 1930s and grew into an American staple for everyday wireless and nursing-friendly cups. Founded 1932 in United States (now HanesBrands).

The Gloria Store selection includes nursing and comfort wireless styles. Expect function-first engineering from a label that predates Amazon by decades.

Best-loved on Gloria Store right now: Playtex 18 Hour Minimizer Full-Coverage Wireless… (4.2★, 4,506 reviews); Playtex Nursing Pure Comfort Shaping Wirefree Bra (4.1★, 746 reviews); Playtex Women's Seamless Smoothing Cami Tank (4.2★, 67 reviews).

Read the product notes below for fit and fabric, then buy on Amazon through Gloria Store. New PLAYTEX arrivals join this page as the catalogue grows.

Best-loved on Gloria Store

  1. Playtex 18 Hour Ultimate Lift Wireless Bra 4.2★ · 93104 reviews
  2. Playtex Wireless Moisture-Wicking Ultimate Lift Bra 4.2★ · 93069 reviews
  3. Playtex Women's 18 Hour Ultimate Lift Wireless Bra 4.3★ · 92967 reviews
Playtex 18 Hour Ultimate Lift Wireless Bra $18.94
PLAYTEX Playtex 18 Hour Ultimate Lift Wireless Bra ★★★★ 4.2 (93104) $18.94 View Product →
Playtex Wireless Moisture-Wicking Ultimate Lift Bra $18.94
PLAYTEX Playtex Wireless Moisture-Wicking Ultimate Lift Bra ★★★★ 4.2 (93069) $18.94 View Product →
Playtex Women's 18 Hour Ultimate Lift Wireless Bra $18.94
PLAYTEX Playtex Women's 18 Hour Ultimate Lift Wireless Bra ★★★★ 4.3 (92967) $18.94 View Product →
Playtex 18 Hour Plus-Size Wireless Bra $18.94
PLAYTEX Playtex 18 Hour Plus-Size Wireless Bra ★★★★ 4.2 (82102) $18.94 View Product →
Playtex Women's 18 Hour Wireless Full Coverage Bra $18.94
PLAYTEX Playtex Women's 18 Hour Wireless Full Coverage Bra ★★★★ 4.2 (81851) $18.94 View Product →
Playtex 18 Hour Minimizer Wireless T-Shirt Bra $19.99
PLAYTEX Playtex 18 Hour Minimizer Wireless T-Shirt Bra ★★★★ 4.2 (4525) $19.99 View Product →
Playtex 18 Hour Minimizer Wireless T-Shirt Bra $19.99
PLAYTEX Playtex 18 Hour Minimizer Wireless T-Shirt Bra ★★★★ 4.1 (4518) $19.99 View Product →
Playtex 18 Hour Minimizer Full-Coverage Wireless T-Shirt Bra $19.99
PLAYTEX Playtex 18 Hour Minimizer Full-Coverage Wireless T-Shirt Bra ★★★★ 4.2 (4506) $19.99 View Product →
Playtex Nursing Pure Comfort Shaping Wirefree Bra $22.22
PLAYTEX Playtex Nursing Pure Comfort Shaping Wirefree Bra ★★★★ 4.1 (746) $22.22 View Product →
Playtex Women's Seamless Smoothing Cami Tank $22.00
PLAYTEX Playtex Women's Seamless Smoothing Cami Tank ★★★★ 4.2 (67) $22.00 View Product →